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UI Visual Designer

UI Visual Designer

Bridge International Academies


Posted on 16 February 2017

UI Visual Designer at Bridge International Academies


Who We Are

Bridge International Academies is the world’s largest and fastest-growing chain of primary and pre-primary schools with more than 500 academies and 100,000 pupils in Kenya, Uganda, Nigeria, India and Liberia. We democratize the right to succeed by giving families living in poverty access to the high-quality education that will allow their children to live a very different life. We leverage experts, data, and technology in order to standardise and scale every aspect of quality education delivery, from how and where academies are built to how teachers are selected and trained, and how lessons are delivered and monitored for improvement. We are vertically-integrated, tech-enabled, and on our way to profitability.

The Bridge Offer

Roughly 2.7 billion people live on less than $2/day. In their communities, there is a huge gap between the education offered and the needs of the population. Too often the schools available to them fail to deliver for these families. The quality offered results in the average pupil from our communities in East Africa failing to reach proficiency in primary school and on average fail the primary exit exams that are critical to their development. Teachers are unresponsive and occasionally abusive, and fees are often unaffordable. Even government schools can cost families a significant amount of money after all the additional fees are added up. With 47% of classroom teaching time lost due to teacher absenteeism or neglect, 55% of families in our communities end up choosing private schools instead, but then fear for the stability and sustainability of their choice as many schools close after only a few years of service. Both the government schools and the private schools tend to lack well-conceived scope and sequences, instructional materials, student achievement data, and the capacity to react to that data.

Families are actively searching for a better academic alternative.

Enter Bridge International Academies. As of January 2017, Bridge operates more than 500 academies, serving roughly 100,000 pupils in Kenya, Uganda, Nigeria, India, and Liberia.

Bridge utilises a scripted-learning education methodology coupled with 'big data' (all teachers have tablets for instruction, assessment, and data-gathering) that allows us to make curriculum a little better every day.

With plans to enrol ten million students ten years from now, Bridge International Academies offers a tremendous opportunity to grow with one of the world’s most exciting, ambitious, and socially conscious companies, with leadership roles available across a number of competencies and geographies.

Tech at Bridge

Technology plays a critical role at Bridge in enabling us to provide education at massive scale and low cost – it's one of the key elements that gives us the ability to deliver what no one else can. Tech spans several key functions, from the hardware and software that our academies use to run all aspects of teaching and management, including mobile payments, to the systems that enable our country headquarters to manage massive local operations, to the data backbone that informs all of our strategic and tactical decision making. It’s a lot of custom software development and a lot of back office systems.

We've got a ridiculously ambitious mission at Bridge, and it's a place where passionate technologists have a chance to directly change the world. No kidding.

About the Role

Tech at Bridge is a highly complex, vertically-integrated affair, with systems supporting an ever expanding range of functions and countries, and crossing between software development, IT operations, academy operations, and logistics/supply chain.

Bridge’s technology team are in the process of developing a product-focus, so you will be joining at an ideal time to help us influence our technology future, both in terms of what we develop and how we get there.

You will report to the Director of Product Management. You will be one of a small team of Product Managers and Designers who will help improve our existing technology, as well as define, build and evolve some of our future technology.

What You Will Do

• Translate the needs and requirements of various stakeholders into beautiful and usable designs.
• Work closely with a UX Designer to ensure all of our work is intuitive and easy-to-use.
• Take part in collaborative designs workshops with stakeholders to create a unified product vision and direction.
• Translate wireframes/sketches into realised user interfaces and effectively prototype up your designs.
• Deliver excellent UI design work to create highly competitive products and tools for internal employee use, as well as
external customer use.
• Champion the needs of our end users to ensure they are given equal priority to business requirements and are fully
represented during project delivery.
• Work as part of a cross-functional agile software team to ensure efficient planning, resourcing, delivery and launch
of all UI work (actual project management will be carried out by others).
• Share knowledge within the team about best design practices and be a role model for others.
• From time to time apply your visual design skills to areas of the business outside typical UI design work.
• Compile a design pattern language system for Bridge ensuring a high level of standardisation and excellence across
all digital touch points. This may take the form of an online document available to all employees to familiarise
themselves with.
• You will be passionate about design and enjoy taking part in product team design critiques, along with having regular
conversations with our UX designer to bounce ideas off each other.

What You Should Have


• An outstanding design portfolio.
• Fantastic attention to detail.
• At least 3-4 years experience of design working on business-critical digital products.
• Credible & respected digital expert who is excellent at concepting and developing creative ideas.
• Highly skilled in common design software such as Sketch, Photoshop & Illustrator.
• Good understanding of colour theory, grids, layouts, iconography and typography.
• A strong understanding and working knowledge of platform patterns such as Web, iOS and Android.
• Good technical awareness about how engineering decisions could affect the overall digital experience.
• Experience working with lean/agile methodologies in the product design process and iterative prototyping.
• Good grasp and appreciation of user-centred design and UX.
• Good at communicating, presenting and defending your work, especially with stakeholders (written & verbal
• Ability to scamp, sketch and illustrate to a high standard.
• Comfort working in a company that acts and feels like a startup (dynamic, unstructured, frequently changing), but at
the same time has global reach and ambitious international expansion plans.
• Highly collaborative without being overly consensus-driven.
• Strong reputation for flexibility, versatility and problem solving.
• Experience in African or Asian markets is highly valued.
• Passion for Bridge's vision of democratising the right for all


• Front-end engineering skills (HTML, CSS, JavaScript).
• Branding experience.
• Experience in creating strong custom iconography.
• Animation skills, capability working with Adobe After Effects.
• Video editing skills.

You’re also

A detailed doer – You have a track record of getting things done. You’re organized and responsive. You take ownership of every idea you touch and execute it to a fine level of detail, setting targets, engaging others, and doing whatever it takes to get the job done. You can multi-task dozens of such projects at once and never lose sight of the details. Likely, you have some experience in a start-up or other rapid-growth company.

A networking mastermind – You excel at meeting new people and turning them into advocates. You communicate in a clear, conscientious, and effective way in both written and oral speech. You can influence strangers in the course of a single conversation. Allies and colleagues will go to bat for your ideas.

A creative problem-solver – Growing any business from scratch comes with massive and constant challenges. On top of that, Bridge works in volatile, low-resource communities and runs on fees averaging just $6 a month per pupil. You need to be flexible and ready to get everything done effectively, quickly, and affordably with the materials at hand. Every dollar you spend is a dollar our customers, who live on less than $2 a day, will have to pay for.

A customer advocate – Our customers – these families living on less than $2 a day per person – never leave your mind. You know them, get them, have shared a meal with them (or would be happy to in the future). You would never shrink back from shaking a parent’s hand or picking up a crying child, no matter what the person was wearing or looked like. Every decision you make considers their customer benefit, experience, and value.

A life-long learner – You believe you can always do better. You welcome constructive criticism and provide it freely to others. You know you only get better tomorrow when others point out where you’ve missed things or failed today.

How to Apply