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Digital Web Analyst

Digital Web Analyst


  • Salary: Competitive + Benefits
  • Contract: Full Time
  • Applications close: 3 April 2017
  • Website:

Posted on 6 March 2017

Digital Web Analyst at Boden

Boden is embarking on a digital transformation program to drive the best digital brand and shopping experience. You will play a key part in driving improvements and continuous innovation in the development of the Boden experience across territories and devices. You will be responsible for understanding the customer behaviour across all Boden digital touchpoints and will be able to turn data into actionable insights. Capable of critical thinking you will be able to work closely with key stakeholders and be able to demonstrate a clear understanding of how to communicate analysis and recommendations. In joining the Digital Experience team you will also work with the Product, UX & UI and Trading teams to plan and define tracking specification to be able to truly understand the effectiveness of site features and functionality.

The person in this role will:
- Support the projects and changes led by the Product Management team through requirements gathering and detailed analysis
- Using strong analytical skills to provide insight as well as recommendations for change as part of a continual feedback loop
- Production of regular reporting, benchmarking website/product performance and interpreting and presenting their content
- Production of ad hoc analysis on website behaviour, KPI trends and engagement with new and existing functionalities
- Conduct tagging and testing in the Adobe Analytics platform
Skills and experience:
- Highly numerate skills with a high standard of accuracy with data and commercial awareness of its usage
- Professional work experience in a consultancy or technical analyst role (ideally within an eCommerce business)
- High level of familiarity with analytics and data collection and capable of working independently to define tracking requirements to support the development of site features and functionality
- Good understanding of web languages and technology including HTML and Javascript

How to Apply

We’re looking for someone with a curious nature and the drive to constantly push the envelope of how we integrate data and technology to provide the best possible insights to the rest of the business; so if you think you tick all the boxes please apply below: