Hearst UK

Digital Commercial Editor

Based: London
Level: Mid-Weight
Salary: Undisclosed
Contract: Full Time
Applications Close: 16 January 2019
Website: hearst.co.uk
Job Listing Added: 17 December 2018

Hearst Magazines UK is looking for a digital editor to join its branded content team, covering areas of luxury, fashion/beauty and lifestyle. You will be responsible for the creation and delivery of quality content to fulfil sponsored and branded commercial campaigns across all Hearst UK digital properties - with a key focus on Harper’s Bazaar and ELLE. You will also work across Hearst Global campaigns, creating content in English to be translated and published on any of our Hearst websites around the world.
The right candidate will have extensive digital editorial experience - including commissioning, editing and ideation. You will be able to work collaboratively and be comfortable leading content strategy. You will be excited by digital trends and the opportunity to dive into a fast-paced, quickly growing area of the business. Direct commercial experience is a plus, but a strong understanding of and interest in the branded content space is a must.


Key duties and responsibilities:
• Work with sales teams to devise content strategies for creative, successful campaigns
• Liaise with clients and attend pitches as and when required
• Interpret briefs and commission freelance or in-house writers
• Edit/write copy to brief, while maintaining Hearst’s top editorial standards across all digital properties
• Build and produce digital content while utilising best practices for SEO and social media
• Oversee the content journey from pitch to publish, ensuring quality output along the way
• Ideate for and oversee creation of video and social content for branded campaigns
• Attend stills and video shoots to influence the concept and narrative
• Be aware and ahead of competitor business activity
• Be on top of trends, products and innovations in the digital/social space that could improve our content strategy and widen our delivery scope
About You:
• Solid commissioning and editing experience in the luxury space
• International experience, creating and adapting content for multiple markets
• Able to pinpoint what makes a successful branded content campaign
• Commercial or branded content experience, eg. copywriting/client management skills and experience of delivering successful digital projects from pitch to publish
• Excellent organisational and communication skills
• Have no shortage of creative ideas for innovative content solutions
• Comfortable attending meetings with clients and creative agencies
• Experience of working to tight deadlines and under pressure
• Be a digital native, comfortable writing and editing for the web and building content in a CMS
• Strong knowledge of SEO and social media strategy
• Experience of using Google Analytics and analysing content performance
• Strong communication and influencing skills, excellent time management skills and the ability to work collaboratively with internal stakeholders
• Generating ideas for video content - both onsite and social
• Know how to adapt content strategies across multiple platforms, including video, Snapchat Discover, Facebook, Instagram, FB Live and long-form articles