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Northern Group

Midweight Marketing & Social Media Exec

Job Added: 30 May 2019
Applications Close: 13 June 2019
Level: Mid-Weight
Contract: Full Time
Based: Manchester
Salary: £22,000 to £27,000
Twitter: @northerngrp

Due to the expansion of our business, an exciting opportunity has developed for an experienced Marketing & Social Media Executive to join our growing team. northerngroup are a thriving property company trading in the fastest developing area of Manchester City Centre, Ancoats Urban Village. Operating residential, commercial and co-working brands we now have the requirement for a full-time team member to accelerate these brands to the next level.

We are looking for a talented individual who will take responsibility for:

• The role out of the new northerngroup brand across all applications and digital platforms
• Working with a web developer to create a new and improved website, integrating our current microsites
• All social and digital advertising
• Creatively writing and scheduling content for our social media platforms
• Promote our services across all platforms
• Actively increase followers across all digital platforms including hits on our website
• Regular social listening to monitor brand mentions, competitor activity and hot topics
• Responding to consumer comments on social platforms
• Analysing the success of campaigns using social and web data
• Managing paid advertising across paid social and search
• Improving SEO, refining web content, and improving the performance of website
• Making changes and updates to our website
• Keeping up to date with industry trends and developments
• Conducting keyword research to discover new content opportunities
• Define social media strategies, ensuring content is fully integrated with wider marketing output
• Photography, both property and other content along with offering guidance to the team
• Act as a guardian of brand guidelines, tone of voice and style
• Arrange marketing events to increase brand awareness and drive sales.
• Take responsibility for team social events and include content where appropriate on our digital platforms

Skills and attributes:
• A passion for social media and marketing; you’ll be a regular user of all the key platforms
• Analytical capabilities and experience using relevant tools (e.g. Google Analytics)
• Good attention to detail and strong grammar is essential
• Great organisational skills, managing your own time and juggling a range of jobs
• Working under your own initiative
• Tech-savvy, and keeping an eye out for changing technologies
• Experience of using social media tools and an understanding of the techniques available for digital brand marketing
• To have an understanding of basic SEO requirements for websites
• Proficient in using Microsoft Office
• Experience using Adobe Photoshop / Illustrator
• Experience content writing
• A passion for photography
• A passion for property
• Basic graphic design skills
• Energetic, positive and personable

• Minimum 3 years marketing and social media experience
• Minimum 5 GCSEs (A-C) to include English and Maths

How to apply

Please e-mail your CV to [email protected] Closing date 13/06/2019